More than that, the ability to pivot marketing channels, campaigns and content quickly while operating at scale, has become nothing less than essential, and a key differentiator between winners and losers in the market.
The last couple of years have been a wild ride for marketers (and their employers). Gartner had given this Magic Quadrant a new name this year, and Adobe is placed highest in Ability to Execute and placed furthest in Completeness of Vision. This is the 10th consecutive year that Adobe has been a Leader - recognized for its Ability to Execute and Completeness of Vision.
We’re excited to share that Adobe has been named a Leader in the 2021 Gartner Magic Quadrant for B2B Marketing Automation Platforms. Adobe named a Leader in 2021 Gartner® Magic Quadrant™ for B2B Marketing Automation Platforms
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